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Engineering

The True Cost of Deployment Incidents

Staff Engineer
6 min read

Deployment incidents cost more than most teams realize. Beyond the immediate fire-fighting, there are significant hidden costs that compound over time.

Direct Costs

The obvious expenses: - Engineering time for investigation - Customer support escalations - Revenue loss during downtime - Potential SLA penalties

Hidden Costs

Often overlooked expenses: - Team morale and burnout - Delayed roadmap items - Customer trust erosion - Opportunity cost of reactive work

Calculating Your Cost

Use this framework: 1. Track incident frequency and duration 2. Calculate engineering hours per incident 3. Measure customer impact (churn, support tickets) 4. Factor in recovery and post-mortem time

Prevention ROI

Investing in prevention: - Feature flags reduce blast radius - Automated rollbacks minimize duration - AI prediction prevents incidents entirely - Monitoring catches issues early

Our Experience

After implementing proactive measures: - 90% reduction in production incidents - 75% less time spent on incident response - Significant improvement in team satisfaction

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